Chase Glimpse Website
The Glimpse website invites users to test-drive the Chase J.P. Morgan Private Client experience. After matching with one of the five personas, users are prompted to play with interactive sliders and see how making small but smart changes during the financial planning process can make a great impact in retirement success.
Chase saw successful conversion and an increase of new, interested Private Client customers.
Role // Lead Interactive Producer
Credits
Creative Director: Ash Tavassoli, Jake Shaw
Copywriter / Content Strategy: Jeremy Zerbe
Design: Justin Au, Fabian Grateroles
XD: Craig Wong
Interactive Production: Nicole Bazzinotti, Colin Neff
Business Affairs: Tom Vendittelli
Strategy: Matt Forster, Carmen VonPatterson
Account Management: Ashley Diddell, Pauline Tastenhoye
Project Management: Loren Lee, Rene Ramirez
Development: Second Child